Tuesday, January 16, 2007

Ad Copy Design

Here are a couple of examples of effective business card sized ads I've designed for various publications.

I like to work strong contrast into black and white designs so that I can be sure the ad is going to stand out on the page! Note the addition of the blogspot address along the side of the pottery tour ad, directing readers to the web for further information.

No unnecessary list of retail outlets has been added on the Denman Island Miso ad, keeping the design
crisp and adequately informative rather than busy and unattractive with too much detail. The most important component in ad design is the positive reinforcement of product recognition.

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